Testing the Waters: Insights from Our Pilot Interview Study

Ana Batrisyia Azman, Mohd Aliff Abdul Majid — Tue, 06 Jan 2026 00:00:00 +0000

Qualitative research provides a deep exploration of human experiences, uncovering diverse philosophical perspectives, methodologies, and insights. A key objective is to understand how individuals interpret their experiences and actions. However, for novice researchers, conducting qualitative interviews can be challenging, particularly due to the emphasis on nuanced shifts in participant responses and emerging themes. Given these complexities, pilot studies serve as a crucial preliminary step in assessing research feasibility and refining methodological approaches before conducting the main study. This article examines the significance of pilot studies in qualitative research, detailing their methodological applications and the valuable lessons drawn from the process. A pilot interview was conducted with two micro-family food business (MFFB) owners to assess the clarity, relevance, and effectiveness of the interview guide. This initial phase allowed for the identification of ambiguities, refinement of questions, and adjustments in the sequencing of inquiries, ensuring they aligned with the study’s objectives. By testing the research instruments in a controlled setting, the pilot study facilitated modifications that enhanced the accuracy and depth of data collection. Beyond refining the research tools, pilot studies contribute to strengthening the overall research framework by improving researcher preparedness and mitigating potential biases. They help anticipate challenges in data collection, allowing for proactive problem-solving and methodological adjustments. Moreover, pilot studies reinforce the trustworthiness and rigor of qualitative research by ensuring coherence between research objectives, data collection techniques, and analytical approaches. This iterative process fosters reflexivity, enabling researchers to critically evaluate their methods and enhance the credibility of their findings. Importantly, pilot studies play an indispensable role in qualitative research by refining study design, optimizing data collection instruments, and ensuring methodological soundness. Through early identification of challenges and continuous improvement of research tools, pilot studies enhance the validity and reliability of qualitative inquiry. This article highlights the transformative impact of pilot studies, underscoring their significance in strengthening research methodologies and ensuring the success of qualitative investigations.

Understanding Acquiescence Bias: The Mediating Role of Careless Responding in Demographic Differences

Saram Han, Daria Mikhailova, Kyunghwa Chung, Rohit Verma — Fri, 06 Feb 2026 00:00:00 +0000

Acquiescence Response Style (ARS) results in unintended bias in survey research by systematically skewing respondents’ ratings. ARS has been considered to be influenced by individual traits and thus commonly attributed to demographic characteristics. This study investigates the mediating role of Careless Responding (CR) in the manifestation of ARS. Using large-scale survey data, this study demonstrates that CR strengthens or weakens the influence of demographic characteristics on ARS, explaining a significant portion of the variance in ARS. This study also demonstrates that the effectiveness of the instructional manipulation check (IMC) in detecting CR is diminished when it is designed to match the effects of ARS. ARS triggered by CR decreases IMC failure rates, thereby reducing the IMC’s ability to detect CR. The mediating role of CR remains underexplored in the extant literature. This study addresses this research gap, offering a deeper understanding of the underlying mechanisms driving ARS and CR.

Electronic Journal of Business Research Methods

Testing the Waters: Insights from Our Pilot Interview Study

Understanding Acquiescence Bias: The Mediating Role of Careless Responding in Demographic Differences